How Santa Cruz Property Management Will Save You Time

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Owning a rental property in a city like Santa Cruz can easily be quite lucrative. However, the duties of a landlord can also be time consuming. Hiring a Santa Cruz property management company can end up saving you both time and money.

The advantages of having a property management company start with setting the monthly rent. Blue Sky has an online system that easily compares rents on comparable properties. When you list with Blue Sky, tenant screening is also quick and simple. Prospective renters apply in an online form embedded in the advertisement. These two tasks can be extremely time-consuming if you don’t have good systems in place.

Santa Cruz property management also streamlines the process of collecting rents and taking care of necessary repairs. Tenants are able to pay their rent online and report problems all in one centralized place. We have relationships with local companies that will fix issues promptly and competently.

Blue Sky has been working with rental properties in the area for years. We know the housing regulations and property laws for landlords. We take care of keeping your property in compliance with the law. We’ll also make sure that the day to day management of your property runs along smoothly. Santa Cruz property management is a great way to maximize your real estate investment and leave you plenty of time to enjoy your life.

Readying Your Property for Santa Cruz Home Leasing

If you are considering getting into the Santa Cruz home leasing market, you need to get your property ready. A property in top shape is key to attracting the best tenants. This starts with the property’s exterior. Real estate agents often talk about ‘curb appeal’. If you passed your property in a car or walking and saw the ‘for lease’ sign, would you want to stop and find out more? Nice landscaping, free from weeds, fresh paint or a power wash will all help to make your property appealing.

Once inside, is the property sparkling clean? This is the kind of thing that will make the photographs of your property stand out from others online. Santa Cruz home leasing searches often begin online. We recommend our clients hire a cleaning service that specializes in vacancy cleaning. A bright, clean rental says to tenants that you care about your property, so they probably will, too.

Finally, make sure everything is working properly. Do all the light bulbs work? Are the drawer pulls and cabinet handles in place? Are the blinds in good shape? How about the baseboards and the switch plates over light switches and outlets? These are all fairly minor, but they can make a big difference for tenants who are looking a lot of properties.

Contact Blue Sky Santa Cruz Real Estate and Property Management when you’re ready to put your property on the rental market. We can walk you through the process and help you get the best tenants possible.

How to Handle a Pet Deposit as a Landlord

One of the questions you’ll have to decide as a landlord is whether to allow pets. Many landlords explicitly prohibit animals because of the potential for damage to their Santa Cruz property. Because of this, allowing pets can expand your pool of eligible applicants. Pet owners who rent are more likely to stay in a unit where they can keep their pet, which decreases turnover. If you decide to allow pets, consider how you want to handle the security deposit. California law prohibits charging a specific pet deposit. This means you would have to charge a larger security deposit for all tenants, regardless of whether they had pets. This eliminates the perceived unfairness of a pet deposit. If the deposit gets to be too large, it might also shrink the number of people who are eligible to rent your property.

Keep in mind that just because you allow some animals, you don’t have to allow huge breeds or those with a reputation for destruction. A very clear pet policy, detailing the number of pets allowed, their size, and species is critical. You might also consider putting a clause in the lease agreement stating that all pets are subject to landlord approval. This might save the headache of repairing damage done by a poorly-behaved animal. Be sure to consult with your Santa Cruz property management company about the wording of a pets clause. You need to maintain fairness, stay within the law, and protect your property.

Make Fair Housing a Priority in Online Listings

When it comes to fair housing, California has stringent laws against discrimination. This means it’s very important for landlords to be careful of their language in any official communication, including websites. In fact, because many rental searches begin online, it’s doubly important for landlords to ensure their language can’t be construed as discriminatory. It’s a good idea to put up a nondiscrimination statement on all your written materials.

For example, if your Santa Cruz property happens to be near a nice park with a playground, it’s a great idea to mention that fact in online and paper listings. You don’t want to say your property is “ideal for families”. This may give the impression that you favor families or discriminate against single people. Keep in mind that families with children are a protected class under federal law. If your property is close to downtown nightlife, don’t say it’s “perfect for singles or young couples”. This may sound like you are unfavorable toward families with children.

While it’s important to keep your listings updated, sometimes you might forget. For this reason, don’t be specific about exactly how many apartments you have open. This may open you up to a discrimination complaint if you aren’t diligent about changing your listings. A family that calls several times about an apartment you rented a few months ago might think you just don’t want them and file a complaint.

Keeping on the right side of California’s anti-discrimination laws is a challenge. A Santa Cruz property management company knows these laws. Blue Sky has been in the rental business for years. We’re committed to fair housing and to making sure our landlords are in compliance with the laws.